Looking to do a masters in advertising or management? In this article, we will list down top colleges you can apply to if you wish to do an MS in advertising and management, thereby, making the process easier for you.
First we will give you an overview of MS in Advertising and then we will move on to MS in Management. So, keep reading!
MS in Advertising
An MS in advertising equips you with technical skills to communicate with the target audience with the help of media. You are taught to highlight the positive aspects of a particular service or product and mitigate the negative aspects. As part of the course, you will learn how to disseminate the media in a way wherein it favours a particular organisation, business or individual you work for.
MS in Advertising: Top Universities Abroad
Top universities that offer an MS in Advertising abroad are as follows:
|Boston University||MS in Advertising||Boston, USA|
|University of Illinois||MS in Advertising||Urbana, USA|
|St. John’s University||MS in Integrated Advertising Communication||New York, USA|
|Nottingham Trent University||MSc in Advertising and Marketing Communications||Nottingham, UK|
|De Montfort University||MSc in Advertising and Public Relations Management||Leicester, UK|
|University of Hull||MSc in Advertising and Marketing||Hull, UK|
|Lancaster University||MSc Psychology of Advertising||Lancaster, UK|
|University of Essex||MSc Management ( Advertising and Corporate Communications)||Colchester, UK|
|Edinburgh Napier University||MSc in Creative Advertising||Edinburgh, Scotland|
MS in Advertising: Top Colleges in India
The top colleges that offer an MS in Advertising in India are as follows:
|Amity University||Mumbai, Maharashtra|
|Chandigarh University||Chandigarh, Punjab|
|Jain University||Bangalore, Karnataka|
|Indian Institute of Arts and Design||New Delhi|
MS in Advertising: Eligibility Criteria
To be eligible for an MS in Advertising, you must have an aggregate of 60% or above in your undergraduate program and a valid and good GRE score. Since the competition is fierce, having a minimum of two years of work experience and a well-rounded profile with certifications and extracurriculars will certainly help you stand out from the rest.
MS in Advertising: Syllabus
The MS in Advertising syllabus covers various topics. Advertising management, media planning, consumer behaviour, advanced advertising, brand management, the science of human communication, principles and practices of management, principles and practices of public relations, media language structure, style and transition, mass media, ethics and law, tools and techniques of public relations, and communication research.
MS in Advertising: Career Opportunities
Pursuing an MS in Advertising provides you with various career opportunities, let us take a look at the career opportunities available to you once you graduate. Some of the areas you can pursue a career in after an MS in Advertising are public relations, digital media expert, copywriting, advertising, media planning, brand management, event management, digital direction, creative direction, corporate communication, and marketing communication.
The job positions along with the corresponding salary after completing an MS in Advertising are as follows:
|Job Position||Approximate Salary|
|Marketing Manager||INR 4,00,000|
|Public Relations Executive||INR 3,00,000|
|Media Planning Manager||INR 4,00,000|
|Product Manager||INR 5,50,000|
|Translator and Interpreter||INR 4,00,000|
|Advertising Accounts||INR 11,00,000|
It is important for you to note that we have listed the approximate salary for the first year of employment. As you gain experience year after year, your salary is bound to increase.
Now, we will look at MS in Management.
MS in Management
An MS in Management is a two-year program that equips students to learn the intricacies of management in any field. It also helps them gain knowledge on how to conduct research in various fields including marketing, finance, public relations, human resource, operations and information systems. Additionally, it enables its graduates to interact and negotiate with major stakeholders in any industry.
MS in Management: Top Universities Abroad
The top universities that offer an MS in Management abroad are as follows:
|City, University of London||MSc in Management||London, UK|
|University of Sheffield||MSc in Management, MSc in International Management||Sheffield, UK|
|University of Leicester||MSc in Management, MSc in International Management||Leicester, UK|
|New York University||MSc in Management and Systems||New York, USA|
|New Jersey Institute of Technology||MSc in Management||New Jersey, USA|
|Stevens Institute of Technology||MSc in Management||New Jersey, USA|
|University of Manchester||MSc in Management||Manchester, UK|
|University of Ottawa||MSc in Management||Ottawa, Canada|
|University of Reading||MSc in Management||Reading, UK|
|Leeds Beckett University||MSc in Management||Leeds, UK|
|Wilfrid Laurier University||MSc in Management, MSc in Management Analytics||Waterloo, Canada|
MS in Management: Top Colleges in India
The top colleges that offer an MS in Management in India are as follows:
|Indian Institute of Technology||Chennai, Tamil Nadu|
|Indian Institute of Technology||Guwahati, Assam|
|G.D Goenka World Institute||Gurgaon, Haryana|
|Dr MGR University Educational and Research Institute||Chennai, Tamil Nadu|
|Sahyadri College of Engineering and Management||Mangalore, Karnataka|
MS in Management: Eligibility Criteria
The eligibility criteria for an MS in Management are as follows:
- You must have an aggregate of 60% or above in your undergraduate degree.
- You must have completed a masters in any field with an aggregate of 55% or above.
- You must have a valid score in any of the following exams, CAT, GATE, IELTS, or GMAT.
While work experience is not mandatory, some universities require you to have a minimum of two years of work experience. Some other universities might even require you to have work experience in a managerial position. Hence, to be on the safe side and to set you apart from the other candidates, it is recommended you have a minimum of two years of work experience.
MS in Management: Syllabus
The MS in Management syllabus includes various modules and topics. Some of them include an introduction to management, financial management, human resource management, marketing management, introduction to accounting, global business and management, marketing analytics, project management, event management, entrepreneurship, digital marketing, digital marketing management, ethical leadership, business analytics, corporate finances, behavioural economics, and business immersion.
MS in Management: Career Opportunities
The scope of a career after you have completed an MS in Management is diverse. Some of the fields you can seek employment in are finance, accounting, research institutes, IT firms, the healthcare industry, and infrastructure. The job positions along with their corresponding salaries after you graduate from an MS in Management are as follows:
|Job Positions||Approximate Salary|
|Project Manager||INR 10,00,000|
|Management Consultant||INR 10,00,000 to INR 15,00,000|
|Associate Research Manager||INR 6,00,000 to INR 10,00,000|
|Assistant Professor||INR 4,00,000 to INR 11,00,000|
The figures we have listed is the amount you are likely to receive during the first year of employment. However, as you gain work experience and expertise in the field of management, the salary you receive is bound to increase as well.
If you are keen on pursuing an MS in Advertising and Management, this guide will help you make an informed decision. If you meet the eligibility criteria of the top universities you want to apply to, then choose a program that is the right fit for you and begin your application process!